Want to know how well your online store is converting visitors into buyers? Use our free eCommerce Conversion Rate Calculator to instantly measure your store’s performance and identify opportunities for growth.
What is eCommerce Conversion Rate?
It’s the percentage of visitors who complete a purchase on your website. A higher conversion rate means more revenue from the same traffic—without spending more on ads.
Formula: Conversion Rate = (Number of Purchases ÷ Website Visitors) × 100
Why It Matters
- Gauge your store’s effectiveness at turning visitors into customers
- Spot leaks in your sales funnel
- Set goals for optimization and A/B testing
- Measure the impact of campaigns, offers, and design changes
Who Should Use This Calculator?
- Shopify, WooCommerce & DTC store owners
- Funnel builders and digital product sellers
- Performance marketers and CRO specialists
Got Low Conversions? WPFunnels Can Fix That.
If your conversion rate is lower than expected, it’s not just about traffic—it’s about the journey you’re giving visitors.
WPFunnels helps you build high-converting sales funnels right inside WordPress or WooCommerce, so you can:
- Guide visitors from product discovery to checkout with fewer drop-offs
- Use targeted landing pages, one-click upsells, and optimized checkout flows
- Create personalized experiences that drive more sales
No coding. No complex setup. Just better conversions.
???? Use the calculator to check your current performance — then try WPFunnels to improve it.
