Kajabi vs Teachable – Which One You Need to Survive [2025]

Creating an online course is a great way to share your knowledge and earn money. But to make it successful, you need the right platform to build and sell your course easily.

Two of the top choices are Kajabi and Teachable both trusted by online course creators

Kajabi has 85 million customers, while Teachable supports 38 million students worldwide.

So, which one is the best fit for you?

Both platforms offer course creation, video hosting, marketing tools, and analytics, but they have key differences.

In this guide, you’ll get a clear comparison of Kajabi vs. Teachable to help you pick the right one.

What is Kajabi?

Kajabi is an all-in-one platform that makes it simple for you to create, market, and sell your online courses.

It brings everything together in one place, so you don’t need to juggle multiple tools for marketing or sales.

It also helps you track your student’s progress and offers personalized coaching. This way, you ensure they stay on track and get the most out of your course.

Best Kajabi Features

Here’s a closer look at what makes Kajabi stand out and how it can help you grow your online business:

• Integrated Marketing Tools: Kajabi combines email marketing, automation, and sales funnels in one place, simplifying your marketing efforts. It’s a great choice compared to Teachable and LearnWorlds.
• Customizable Course Creation: Create engaging courses with Kajabi’s templates, whether you’re offering basic online courses or integrated courses. It’s easy to design courses that match your audience’s needs.
• Membership Site Management: Kajabi lets you create and manage membership sites, giving your students continuous access to content. It also includes engagement tools to build your community.
• Powerful Analytics: Track your course performance with Kajabi’s analytics. Whether you offer unlimited courses or just a few, you can measure success and improve your strategy.
• Built-in Payment Processing: Kajabi handles payments right on the checkout page, making transactions smooth for you and your students.
• Mobile App Accessibility: Students can access your courses on the go with the Kajabi mobile app, enhancing their learning experience anywhere.
• Customer Service and Community Tools: Kajabi offers strong customer service and tools to engage your audience. You can use surveys and discussions to keep students connected.

Each of these features helps you easily create, market, and sell your courses, whether you’re just starting or growing your business.

Pros of Using Kajabi

Let us talk about the advantages it brings to your table:

• All-in-One Platform: With Kajabi, you have everything in one place, course creation, marketing, and sales tools. This saves you the time and effort of managing multiple platforms.
• Highly Customizable: You can easily tailor your courses and marketing materials to match your brand and style. This flexibility lets you create a truly unique experience for your students.
• Robust Marketing Features: Kajabi gives you powerful marketing tools like email campaigns and sales funnels. It also helps you engage your audience and boost conversions more effectively.
• Strong Community Support: Kajabi offers great community features that allow you to interact with your students, build loyalty, and create a thriving online learning environment.
• Efficient Automation: The platform’s automation tools help simplify your workflow, giving you more time to focus on what you love, create content, and engage with your students.

Cons of Using Kajabi

While Kajabi has many strengths, it’s important to consider some of its limitations:

• Higher Price Point: Kajabi’s all-in-one features come with a higher cost. This may be something to think about if you’re on a tight budget.
• Learning Curve: With so many features, it might take a little time to get comfortable with Kajabi if you’re new to the platform.
• Limited E-commerce Options: If you’re planning to sell physical products along with your courses, Kajabi’s e-commerce features might feel a bit basic.
• No Free Plan: Unlike some other platforms, Kajabi doesn’t offer a free plan, so it could be a barrier if you’re just starting out.
• Basic Quiz and Test Features: If advanced quizzing and testing are essential for your courses, Kajabi’s options may not be as robust as you’d like.

Understanding these pros and cons will help you gauge how well Kajabi aligns with your specific needs and goals as an online course creator.

Kajabi Pricing

What is Teachable?

Teachable is a user-friendly platform, perfect for both beginners and experienced course creators. Its simple setup and focus on educators make it easy to create and sell courses without hassle.

With Teachable, you get an intuitive interface that helps you design your courses quickly. It makes the process accessible, even if you’re new to creating online content.

Best Teachable Features

Let’s dive into what makes Teachable a preferred choice for many:

• User-Friendly Course Builder: The intuitive design makes creating courses a breeze, even if you’re new to the process. You can easily get started without feeling overwhelmed.
• Customizable Sales Pages: Design sales pages that truly represent your brand, making it easy to connect with your audience and increase conversions.
• Integrated Payment Processing: Payment processing is seamless, so your students can sign up and pay without any hassle, leaving you with more time to focus on content creation.
• Comprehensive Analytics Tools: Gain valuable insights into how your courses are performing and how engaged your students are. It helps you make data-driven decisions.
• Flexible Pricing Options: Offering a variety of pricing models means you can choose what works best for your business, whether it’s one-time payments or subscriptions.
• Robust Marketing Integrations: Easily integrate with popular marketing tools, helping you expand your reach and simplify your marketing efforts.
• Responsive Customer Support: You’ll always have access to reliable support whenever you need assistance. It ensures smooth operations for your online course business.

Pros of using Teachable

Teachable also provides some great advantages for your online course business:

• Intuitive Course Builder: You’ll find it easy to create and organize your courses, thanks to the drag-and-drop builder. It’s perfect for beginners who want a simple setup.
• Custom Domains: With the option to use your own domain, you can create a professional and branded experience for your students, making your courses stand out.
• Marketing Integrations: Teachable makes connecting your marketing tools easy with its built-in Zapier integration. It allows you to simplify email, payments, and more.
• Affiliate Marketing: You can boost your course sales by using Teachable’s native affiliate program, which lets you easily recruit affiliates to help spread the word.
• Strong Community: The teachable community forum is a great place for you to connect with other course creators and students, making learning and teaching a more interactive experience.

Cons of using Teachable

However, there are some potential limitations with Teachable to note:

• Reporting Lacks Detail: While Teachable provides basic analytics, the data you get can not be as in-depth as you might need for tracking course performance and student engagement.
• Less Customization: The templates and themes are pretty standard, so you can not have as much control over design compared to other platforms.
• Transaction Fees: On top of your monthly plan, there are transaction fees for every sale, which can add up over time as your business grows.
• No Sales Funnels: Teachable doesn’t include a built-in sales funnel builder, so you’ll need to rely on third-party tools to create automated sales paths.
• Limited Video Storage: The basic plan offers just 5GB of video storage, which can not be enough if you have a lot of video content for your courses.

Teachable Pricing

The Benefit of Comparing Kajabi vs Teachable

Comparing Kajabi vs Teachable can help you make a more informed decision. It also ensures you choose the platform that best fits your unique needs and campaign goals.

• Find the best fit for your business: Comparing Kajabi vs. Teachable helps you choose the platform that aligns with your goals, whether you’re looking for an all-in-one solution or simplicity.
• Match your budget: You can select the platform that fits your budget while still offering the features you need to grow your online courses.
• Choose based on your experience: If you prefer a user-friendly setup, Teachable might be perfect for you. If you need more marketing tools, Kajabi could be the right choice.
• Scale your business effectively: Comparing the two platforms lets you pick the one that will help you expand your courses and reach more students.
• Save time and effort: By understanding the pros and cons of each, you can make an informed decision and avoid wasting time on the wrong platform.

Kajabi vs Teachable – Comparison Table

When you’re deciding between Kajabi vs Teachable, it helps to see their features side by side.

This comparison table gives you a clear picture of what each platform offers, making your decision easier.

Here’s a comparison table for Kajabi vs Teachable to help you choose the right platform for your online courses.

Feature	Kajabi	Teachable
Best For	All-in-one business platform for course creators, coaches, and membership sites	Simple course creation with flexible pricing for beginners
Ease of Use	Advanced, but has a learning curve	Very user-friendly, ideal for beginners
Course Creation	Drag-and-drop builder, customizable templates, assessments, and quizzes	Basic course builder with quizzes and certificates
Website Builder	Full website creation with themes, blog, and SEO tools	Basic pages with customization options
Marketing Tools	Email automation, funnels, webinars, and upsells	Email marketing, but limited automation
Sales & Checkout	Custom checkout pages, subscriptions, one-click upsells	Standard checkout pages with payment plans
Community Features	Built-in community and membership options	Basic community features (requires third-party tools)
Third-Party Integrations	Supports Zapier, Stripe, PayPal, and more	Integrates with Zapier, email tools, and payment processors
Mobile App	Native mobile app	No dedicated mobile app
Pricing	Higher pricing, but all-in-one solution	Lower pricing with a free plan
Transaction Fees	No transaction fees	The free plan has fees; paid plans to remove them
Support	24/7 live chat and knowledge base	Email support with live chat on higher plans

This table should give you a solid understanding of how Kajabi and Teachable stack up against each other.

Consider what aspects are most important for your courses and choose the platform that aligns best with your needs.

Kajabi vs Teachable – in-depth Key Differences

When choosing between Kajabi vs Teachable, understanding their key differences is crucial.

Let’s dive into a detailed comparison of their features to help you decide which platform aligns best with your online course goals.

i. Objectives and Claims

Kajabi is an all-in-one platform that helps you create, market, and sell online courses and digital products. With its wide range of marketing and sales tools, it’s perfect if you want everything in one place.

Teachable, on the other hand, is designed specifically for course creators. It makes course creation and selling easy. It also allows you to focus on teaching without worrying about complex tools.

Both Kajabi and Teachable are great for building an online course business, but Kajabi offers more advanced marketing and sales features, which can help you grow faster.

Teachable is perfect if you’re just getting started and prefer a simpler, more straightforward approach to selling courses without the extra bells and whistles.

ii. Interface (Ease of Use)

Teachable is perfect for beginners, offering an intuitive interface that makes it easy for you to create and host courses quickly. The simple templates help you get started without a lot of setup.

Kajabi provides more advanced customization options, giving you control over the look and feel of your course site. However, it can be overwhelming if you’re new to course creation.

Both platforms use drag-and-drop builders, making it easy to design your course. Teachable keeps things simple, while Kajabi offers more flexibility for branding and design.

If you want to create basic online courses with minimal effort, Teachable is great. But if you’re looking for more control over your courses and sales funnels, Kajabi may be the better choice.

iii. Course Creation and Hosting

Both Kajabi and Teachable make it easy to create online courses with their simple drag-and-drop course builders.

Kajabi gives you more flexibility. It allows you to fully customize and brand your course portal to match your business needs.

On the other hand, Teachable offers a straightforward course creation process, with ready-made templates that make setup quick and hassle-free.

No matter which platform you choose, both ensure reliable hosting and smooth delivery of your course content to your students.

iv. Video Hosting

Teachable offers more generous video hosting. It allows you to upload unlimited video content, even on their basic paid plans.

Kajabi, however, has stricter limitations when it comes to video file sizes and storage space, which can feel limiting for course creators with heavy video content.

If your course relies heavily on video lessons, Teachable will likely be a better fit for you, as it can easily handle large video assets without any issues.

On the other hand, if your course involves short, bite-sized video lessons, Kajabi’s video hosting capabilities might work just fine for your needs.

v. Sales Funnel Features

Kajabi’s built-in sales funnel and email marketing tools make it easy to automate and manage your entire sales process.

You can create funnels specifically for your online courses and digital products without the need for extra tools.

On the other hand, Teachable doesn’t offer native sales funnel capabilities, meaning you’ll need to rely on third-party integrations to get similar functionality.

If you’re looking for a platform that offers an all-in-one solution, Kajabi is the better option for you with its streamlined sales funnels and automated marketing.

For course creators who prefer a simple setup without additional integrations, Teachable can feel more straightforward, but you’ll miss out on the native sales funnel features Kajabi offers.

vi. Customization Options

Kajabi lets you fully customize your course site, from layouts to colors, so it fits your brand perfectly. You have complete control over the design, giving you the flexibility to create a unique experience.

Teachable, on the other hand, uses easy-to-use templates that are simple to set up but offer less design freedom. It’s a fast way to get started but with limited customization options.

If you want complete control over your site’s look and feel, Kajabi is the better choice. You can create a fully personalized course platform.

But if you prefer a quick and easy setup without too many design decisions, Teachable is a great option for you.

vii. Email Marketing Features

Kajabi gives you built-in email marketing tools, so you can easily send newsletters, automate follow-ups, and engage with your students. Everything is seamlessly integrated, saving you from using extra software.

With Teachable, you’ll need to connect third-party email marketing tools to send campaigns and automate communication. While it works, it requires more setup and additional costs.

If you want an all-in-one solution for both courses and email marketing, Kajabi is a strong choice. It simplifies everything, so you can focus on growing your business.

But if you prefer a simpler course platform and don’t mind using external tools, Teachable might be a better fit. It depends on your needs in the Kajabi vs Teachable debate.

viii. Analytics and Reporting

Teachable gives you a simple dashboard to track sales, enrollments, and basic course performance. It’s easy to use and provides a quick overview of how your courses are doing.

Kajabi, on the other hand, offers deeper insights, letting you analyze student engagement, demographics segmentation, and sales funnels. If you want more detailed tracking, Kajabi’s analytics give you an edge.

For most course creators, Teachable’s reporting is enough to monitor growth without getting overwhelmed. It keeps things straightforward, so you can focus on teaching.

But if you need in-depth data to optimize your marketing and student experience, Kajabi courses can be a better fit for your business.

ix. Templates

Teachable gives you simple templates to set up your course pages quickly. You can customize them to match your brand messaging without any coding or design skills.

Kajabi takes it further by offering a wider range of templates, not just for course pages but also for emails and sales funnels. This makes it easier to build a fully branded online business.

If you want a no-fuss approach to launching your courses, Teachable’s templates work well. They keep things streamlined so you can focus on content.

But if you’re looking for more design flexibility, Kajabi and Teachable differ in that Kajabi gives you more control over the look and feel of your site.

x. Affiliate Management

Teachable makes affiliate marketing easy by providing a built-in affiliate program. You can quickly set up and manage affiliates. It helps you boost course sales without extra tools.

Kajabi, on the other hand, doesn’t have a native affiliate system. If you want to run an affiliate program, you’ll need to integrate third-party software, which adds complexity.

If growing your courses through affiliates is a priority, Teachable courses offer a straightforward solution. Everything is built-in, so you can start promoting right away.

But if you prefer an all-in-one platform and don’t mind using an external tool, Kajabi still gives you flexibility, just with a little extra setup.

The Third Option You Can Consider to Boost Subscriptions

Both Kajabi and Teachable have their strengths—Kajabi offers all-in-one marketing tools, while Teachable is simple and beginner-friendly.

But if you want the best of both, try WPFunnels and TutorLMS on WordPress. This setup gives you full control, flexibility, and powerful funnels to sell your courses easily.

WPFunnels brings a new dimension to your online course-selling strategy. It’s a WordPress plugin specifically designed for crafting high-converting sales funnels.

With WPFunnels, you can guide your students through a structured learning path. It will enhance their experience and boost your course sales.

How Is “WPFunnels + TutorLMS” The Better Option?

Together, WPFunnels and TutorLMS create a powerful duo. They offer the ease of use and course creation capabilities of Teachable, combined with the marketing and sales funnel prowess of Kajabi.

This integration into WordPress also means you have the flexibility to extend your eLearning platform with thousands of other plugins, tailoring it precisely to your needs.

WPFunenls And TutorLMS Pricing

Let’s break down the pricing for WPFunnels and TutorLMS, and see how they stack up when combined:

Plan	WPFunnels	TutorLMS	Combined Pricing
Small Plan	$9	$17	$26
Medium Plan	$13	$34	$47
Large Plan	$20	$67	$87

Compared to Kajabi vs Teachable, these prices are technically, less than half of what you would pay with those tools.

Meaning, that while getting every necessary feature in Kajabi and Teachable, you also get a lower price – a winning situation for any business.

Now, let’s compare these combined solutions with Kajabi vs Teachable:

Here’s a comparison table for WPFunnels + Tutor LMS vs. Kajabi vs. Teachable based on key features:

Feature	WPFunnels + Tutor LMS	Kajabi	Teachable
Visual Funnel Mapping	✅ Yes	❌ No	❌ No
Custom Landing Page	✅ Yes	✅ Yes	✅ Yes
Customized Checkout	✅ Yes	✅ Yes	✅ Yes
Sales Funnel Builder	✅ Yes	✅ Yes	✅ Yes
Email Marketing	✅ Yes (with Mail Mint)	✅ Yes	✅ Yes
Email Automation	✅ Yes (with Mail Mint)	✅ Yes	✅ Yes
Membership Site	❌ No	✅ Yes	✅ Yes
Course Builder & Hosting	✅ Yes	✅ Yes	✅ Yes
Product Management	✅ Yes (via WooCommerce)	✅ Yes	✅ Yes
Video Hosting	Self Hosted	✅ Yes	✅ Yes
Affiliate Management	✅ Yes (with plugins)	✅ Yes	✅ Yes
Integrate to Current Website	✅ Yes (WordPress-based)	❌ No	❌ No
Support Availability	✅ Fast	✅ Moderate	✅ Moderate

WPFunnels and TutorLMS present a compelling, cost-effective option for selling courses. They offer a unique combination of features at a fraction of the cost, especially when compared to Kajabi vs Teachable.

With capabilities like visual funnel mapping, lead funnel building, and integration with WordPress, they provide almost all the necessary tools for course creation and marketing.

The flexibility to self-host videos and manage products via WooCommerce adds to their appeal, making them a versatile choice for course creators who already use or plan to use WordPress.

Kajabi vs Teachable vs WPFunnels + TutorLMS – Which Solution Should You Use?

So you say, Kajabi, Teachable, and the combination of WPFunnels + TutorLMS each bring unique strengths to the table. Your choice depends on what you prioritize for your online teaching or marketing needs.

If you’re looking to build a comprehensive online presence, complete with advanced marketing strategies and automated sales funnels, then Kajabi is your go-to. Kajabi is particularly suited for those who are willing to invest a bit more for a range of features.

On the other hand, if ease of use and simplicity are your top priorities, and you’re just starting out or prefer a straightforward approach, Teachable is a perfect choice.

It’s user-friendly, offers essential tools for course creation and hosting, and is more budget-friendly compared to Kajabi.

Teachable is great for beginners or those who want to focus more on course content rather than complex marketing strategies.

However, if you’re already using WordPress for your website and are comfortable navigating its ecosystem, then the combination of WPFunnels and TutorLMS could be the ideal solution.

This duo brings together the ease of course creation and hosting from Teachable and the marketing prowess of Kajabi, all within the familiar WordPress environment.

It’s a cost-effective solution that offers flexibility and a wide range of features, especially for those who are already familiar with WordPress.

Conclusion

Choosing the right platform depends on your goals and budget. Kajabi is best for large memberships, while Teachable suits solo course creators.

Both platforms offer course creation, video hosting, and analytics, but they come with higher costs. If you need an all-in-one hosted solution, they are solid choices.

If you’re using WordPress, WPFunnels + TutorLMS is a cost-effective way to build and sell courses. It gives you full control over customization and marketing.

With WPFunnels, you can design high-converting sales funnels, while TutorLMS provides an easy learning experience. Together, they offer a powerful, budget-friendly solution.

** FAQs **

What is WPFunnels?

• WPFunnels is a WordPress plugin that enables you to create highly customizable sales funnels for hosting courses and other digital products. It easily integrates with marketing platforms. It also allows you to guide your customers through a targeted journey that boosts course sales.

How does TutorLMS make course creation easier?

• TutorLMS simplifies online course design with its easy-to-use, drag-and-drop interface. It supports multiple course types, quizzes, and digital downloads, making it perfect for new course creators who want to launch their courses quickly.

Can WPFunnels work with other WordPress plugins?

• Yes, WPFunnels works smoothly with a variety of Teachable platforms and integrates with key plugins like WooCommerce and Mail Mint. It also enhances your ability to create custom workflows, bundled courses, and marketing automation tools.

Why is TutorLMS great for beginners?

• With its intuitive interface, TutorLMS is great for new course creators. It offers features like multiple-choice questions, live events, and quiz functionality, making it easy to engage with unlimited students while designing your courses.

How does WPFunnels help you sell more courses?

• By creating effective sales funnels, WPFunnels boosts conversions with tools like order bumps and survey integrations. It’s perfect for launching bundled courses and offering additional digital products.